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Business News Perth

Eight secrets of successful ‘rainmakers’

Starting a business is a frightening decision to some because of the uncertainties and risks it presents. But while many startups fail, there so many ones have actually made it. Of course, those who made it did things right. How did they do it? If you want your company to become successful, you need to … Continue reading »

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How Successful Leaders Recover from Failure

Failure is normal. It can happen to anyone of us, even to the best ones, actually. Despite our efforts, the business we worked so hard to build spirals downward and explode on impact. Even some of the most successful business personalities, real estate tycoons, and celebrities have all experience the crushing pain of a business … Continue reading »

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Improving customer service

Every company believes that its customer service is excellent. But in reality, customer service across brands is mediocre. The experience is generally inconvenient, unpleasant, unsatisfactory, sometimes humiliating, and definitely expensive. In any business, good customer service is an integral part. It affects valuable brand and business objectives like customer satisfaction, loyalty, retention, repeat purchase, up … Continue reading »

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Inbound Marketing Fundamentals, Part 1: Getting Your Clients & Customers “Hunting” For You

Have you heard of the term “inbound marketing”? If you haven’t heard of this term before, your business could be missing out on lots of opportunities to draw in new customers. Inbound marketing is a business strategy that follows a step-by-step process to help your business attract new visitors, capture their attention, take note of … Continue reading »

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